Founding CPO

You’ve got a product idea.

You see a problem.

You have an idea for a product that solves it.

Maybe you’ve started sketching, wireframing, or talking to users.

But you’re wondering

How do I validate demand properly?

How do I build a real MVP?

How do I find a technical co-founder?

How do I get funding—without giving away half the company?

That’s where we come in.

At Achmea Impact Ventures, we act as a venture builder and back product-driven founders who bring strong ideas but need the right structure, support, and team to build a real startup.

You bring the product vision.

We’ll help you turn it into a company.

What we do

Achmea Impact Ventures is a corporate startup studio—we create startups from scratch.

We become your co-founder.

That means

• You bring a clear product idea that fits within one of our focus areas
• We support you with a salary, funding (up to €500K), and a dedicated team
• Together, we validate the problem, build the MVP, and take it to market
• If successful, we spin out the company with you in the lead, and with significant equity for you.

What you’ll do

As the CPO-founder, you’ll

• Validate user needs and sharpen the problem statement with our researchers
• Shape the product roadmap and define the MVP scope
• Work closely with developers, designers, and data engineers to build and test the product
• Lead early user testing, feedback cycles, and feature prioritization
• Build and lead the product team as the venture grows
• Work alongside a technical co-founder (if matched during the process)

What we offer

• Funding: Up to €500K, provided in stages based on traction
• Salary: You’ll be paid from day one to focus full-time on the venture
• Dedicated build team: Product designers, data engineers, software engineers, marketers, and researchers
• Network access: Achmea can open doors, be your first customer, or connect you with partners
• Structured process: Clear milestones, commercial sparring, and founder coaching
• Founder equity: up to 70%

Examples of ventures built with us

• FemmeUp: Women’s health platform tackling absenteeism. Used our network to land B2B clients.
• alex.ai: Legal AI assistant trained on millions of historical claims.
• Stackwise: Fintech platform launched with McDonald’s pilot in 8 weeks.
• Lekkerbezig: SaaS product supporting employee development for large employers.

How to Apply

Apply via the form or message our Talent Lead, Iselde van

Beurden, directly

📞 +31 6 38276027

Please include

• Problem Card: A short explanation of the problem, your solution, and how your idea fits one of our focus areas
• CV or short bio
• Optional Pitch Deck: Add extra info if you already have it

Not sure if your idea fits? Reach out — we’re happy to explore it with you.

• You have a clear product idea — ideally with early user feedback, sketches, or mockups
• You’ve built and shipped digital products before
• You have strong experience in product leadership — e.g., as a CPO, product manager, or founder
• You deeply understand user research, problem validation, and product discovery
• You want to build a company, not just ship a feature
• You’re fully committed — this is not a side project
• You’re open to working closely with a technical co-founder and shaping the business together

Your idea must fit one of our domains

🧘 Health & Wellbeing

💼 Future of Work

🌍 Sustainable Action

💸 Healthy Finances (non-insurance)

We don’t build

❌ Hardware or physical product ventures

❌ Crypto, medtech, or science-based tech

❌ Products reliant on 3rd-party IP

❌ Ideas needing policy change or multi-stakeholder system shifts

❌ Tools just for Achmea

❌ Vague behavioural ideas without a clear business model

❌ One-time-use or prevention-only models