Digital analyst

The manager is looking for candidates that have strong reporting and analyst skills:

Passionate about the digital space! Candidates should have 2-3 years of experience and ideally an educational background in digital marketing strategy/channels and measurement, including Website, SEM/SEO, social media, influencer marketing, display, eCRM, video, mobile, ecommerce, etc.

You will support two Senior Digital Marketing Managers within the Pfizer Consumer Healthcare group on brands such as: Children’s Advil®, ChapStick®, Emergen-C, and Centrum® among others.

The Analyst position mainly will be analyzing social media performance, media performance, website performance etc, pull together into reports and derive trends and actionable insights/recos from that data.

Additionally, they’ll help with some ad-hoc projects and some finance related work Another big part of the role is doing the User Acceptance testing on our websites, newsletters etc. Essentially it’s QA.

Key activities include

Monthly data reporting, analysis, and insight generation for all digital tactics (social/web/media/social listening) using various digital measurement techniques and tools (60%); User Acceptance Testing of websites & other digital programs (25%); Budget management (5%); Other related projects (10%).

Excellent Analytical Skills and experience using various tools to analyze and present data such as Omniture, Google Analytics, Facebook Insights, Radian 6, Excel, Powerpoint, etc;

Detail oriented – requires keen eye for User Acceptance testing and an ability to make sure all aspects of programs are addressed and data used in analytic tools is accurate; Critical thinking/insight generation – turning data into meaningful insights that are actionable to move the business forward and proactively identify issues that may need resolving

Project management – being able to manage multiple projects and move them forward in a timely manner;

People skills – Ability to build relationships quickly with a number of cross functional partners (Brand, Digital, Technology, Digital agencies, advertising, etc)

To know more about this position, please contact

Sagar Rathore

630-485-2166