Vice President – Sales (IT Services)

Company Introduction

Codebase is a young software services company with a great pool of tech-savvy developers. We started in the spring of 2018, and have been growing aggressively. We are located in Pune, India, and serve software product companies across the globe; focusing on enterprise SaaS, eCommerce, cloud, and application development.

We are looking for a Vice President of Sales to own and scale revenue for our IT services business. You will drive new client acquisition across global markets (US), grow existing accounts, and build a high-performing sales engine — from lead generation through deal closure.

This is a hands-on leadership role

you will sell, strategize, and build the team simultaneously.

Key Responsibilities

Revenue Ownership & Strategy

• Own the complete sales P&L — define annual revenue targets, quarterly forecasts, and go-to-market strategy for IT services offerings (custom software development, product engineering, QA, cloud, and staff augmentation)
• Identify and prioritize target markets, industry verticals, and service lines with the highest revenue potential
• Build and refine pricing models (T&M, fixed-price, dedicated teams, outcome-based) in collaboration with delivery and finance

New Business Development (Hunting)

• Personally drive large and strategic deals — prospecting, pitching, proposal development, negotiation, and closure
• Build a predictable pipeline through outbound (LinkedIn, email, events), inbound, partnerships, and referral channels
• Represent the company at industry events, conferences, and client meetings globally

Account Growth (Farming)

• Develop account mining strategies to expand wallet share within existing clients
• Establish executive-level relationships with key client stakeholders and act as an escalation point

Team & Process Building

• Hire, mentor, and lead a team of BDMs, inside sales, and pre-sales professionals
• Implement sales processes, CRM discipline (HubSpot/Salesforce), and metrics-driven reviews (pipeline coverage, win rates, deal velocity)
• Partner closely with marketing on demand generation, collateral, case studies, and brand positioning

Cross-Functional Collaboration

• Work with delivery/engineering leadership to shape solutions, staffing plans, and SOWs
• Ensure smooth sales-to-delivery handoffs and high client satisfaction (CSAT/NPS)

Requirements

• 12+ years in IT services / software services sales, with at least 4–5 years in a sales leadership role
• Proven track record of closing $500K–$5M+ deals with international clients (US market experience strongly preferred)
• Demonstrated success scaling revenue for a mid-sized services firm or growing a business unit within a larger firm
• Deep understanding of IT services sales cycles — outsourcing, dedicated teams, project-based engagements
• Strong grasp of technology landscapes (web/mobile development, cloud, QA automation, data/AI) to hold credible conversations with CTOs and technical buyers
• Excellent communication, negotiation, and executive presence
• Hands-on with CRM tools, sales analytics, and modern outbound tooling
• Willingness to work with overlapping US/Europe time zones and travel as needed

Nice to have

• Experience selling both services and SaaS/product offerings
• Existing network of decision-makers in the US/Europe tech buying ecosystem
• Experience setting up or managing channel/referral partnerships
• MBA or equivalent business education

Soft Skills

• Excellent problem-solving and analytical skills.
• Strong communication and interpersonal abilities.
• Ability to work independently and as part of a team.
• Proactive and eager to learn new technologies.